If you’re willing to go beyond the superficial and get more personal, you’ll attract much better clients. It feels awkward at first, but it’s vital.
In this episode, I’ll share some really personal things that I don’t normally share. Not as a “marketing ploy,” but to demonstrate that deeper connections come from going beyond the supposedly “safe zone” of superficiality.
I’ll share the true reason why I became a lawyer. It’s not anything that anyone would ever guess. But once you know that true reason you’ll know a lot more about me than even some of my long time friends probably know.
- Win Your Case, by Gerry Spence
- Braving the Wilderness: The Quest for True Belonging and the Courage to Stand Alone, by Brené Brown
Also, you might want to download my free Guide to Working Smarter in the Digital Age (to help you optimize your practice —so you start working less and relaxing more).
And if you want to make improvements faster, check out my Working Smarter course.
Thanks to Our Sponsors
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And thanks to the other sponsor of this podcast…
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If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
Find out more at EmeraldCity Pro