In this episode, you’ll learn how a Virginia lawyer found the best business coach to help his firm implement principles from the popular book “Traction” (by Gino Wickman). Listen as Kellam Parks shares the process he used to research and vet candidates, and why he says the decision to hire a coach was “transformative.” He also explains exactly why the principles in Traction are so helpful in growing a modern law practice.

In this episode, you will hear:

  • The benefits of applying the business book “Traction” to law practices
  • Some challenges traditional law firms face
  • Understanding the concept of Entrepreneurial Operating System (EOS)
  • The challenges and benefits of coaching for solo lawyers
  • Implementing EOS and finding the right coach
  • The importance of generosity as a core value

Resources from this Episode

Stephanie Everett (the coach Kellam hired)

Lawyerist Labs (group coaching program)

Melissa Shanahan (Velocity Work)

Trillion Dollar Coach: The Leadership Handbook of Silicon Valley’s Bill Campbell (business coach to Steve Jobs and Eric Schmidt)

Charlie Munger’s Psychology of Human Misjudgment

The Moment, podcast by Brian Koppleman (creator of Showtime’s Billions)

Traction: Get a Grip on Your Business, by Gino Wickman

Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable, by Michael Morse

The Go-Giver: A Little Story About a Powerful Business Idea, by Bob Burg

General Resources

Show Notes
  • Check out my Law Practice Assessment if you want to improve your practice. (answer a few questions and then get specific recommendations for improvement in 5 key areas).
Thanks to Our Sponsor
Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai you’re actually hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.
If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.
Plans start at $210/month for 30 calls and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans including add-ons (up to $1000).
And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.
EPISODE CREDITS:
If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
Find out more at EmeraldCity

Technology creates massive leverage when you use it selectively. This short Assessment will help you discover which tools you should be using to make massive improvements.