What do grifters, con-artists and magicians know about persuasion that lawyers don’t know, but should? Listen and find out.
Here are show notes for this episode:
- Influence, The Psychology of Persuasion , by Robert Cialdini
- This 5-star Amazon review gives a nice summary of the six principles in the book.
- The One Sentence Persuasion Course – 27 Words to Make the World Do Your Bidding, by Blair Warren
- Forbidden Keys to Persuasion, by Blair Warren
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P.S. If you want to create better systems for your practice, check out this Ultimate Guide.