NY Times article on corporate blogging talks about Sun Microsystem’s CEO: "My No. 1 job is to be a communicator,” Mr. Schwartz [said] last week. “I don’t understand how a C.E.O. would not blog if committed to open communication.” I can’t believe that the author didn’t interview Shel Isael or Robert Scoble, who wrote Naked Conversations.
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Very interesting article. Although blogging seems rather commonplace,I’m still surprised by peoples’ reactions when I tell them that Iblog. Most have exclaimed that I’m the first blogger they have met!