Anicia Ogonosky and I have at least one thing in common: we both graduated from Loyola Law School here in New Orleans. I didn’t know this until I found out (by reading Kevin O’Keefe’s post) that she has started a MySpace site called LegallyBlondePA. She has gotten some bankruptcy work from her site, and has a nice radio interview posted there. The site and the radio interview reveal that she’s just a regular person, and not some unapproachable stuffy lawyer.
Who knew that you could market to potential clients by revealing your human side? I thought you had to buy ad time on daytime TV and blare your message like a carnival barker. After blogging for over 4 years I’m starting to get the sense that people want to see more of the human side of lawyers. But not everyone likes this notion, which is why the NY Bar is trying to clamping down on this dangerous trend. I love it when professional organizations try to restrict new, and supposedly harmful, activity before getting a sense of how the public feels about this new thing, or without doing empirical studies to see if there really is a potential harm.
Is that what people mean when they say professional organizations have a ‘Guild mentality?"