Cognitive psychologists Daniel Kahneman and Amos Tversky created a test of people's tendency to get…
Ernie SvensonFebruary 10, 2023
Strategy, technology, or even logic. Psychology trumps them all. And when I say “psychology” I…
Ernie SvensonDecember 10, 2019
According to popular legend, Pablo Picasso once said that “computers are useless because they only…
Ernie SvensonOctober 4, 2019
Let’s talk about the hidden “logic” that guides our decisions and shapes our motivations. Understanding…
Ernie SvensonJanuary 22, 2019
