Whenever I go to an event I usually bring business cards. Sometimes I remember to hand them out and sometimes I don't. Sometimes people to ask me for them, but usually they don't. When I'm speaking in front of a group I wouldn't take the time to hand out my cards. And yet that's a moment that many people might want my contact information.
The next time I speak or go to an event I'm going to tell people "if you want my contact info take out your cellphone and send a text message to '50500'; type in 'ernieattorney' and hit send." If you want to try this now you can see what those folks will receive.
So what do you think?
That is my new digital business card, and I'll be using it extensively from now on. Once my phone number and email are in the other person's phone they can click on the link to call me or email me, and thereby avoid the hassle of having to type in characters. And if I offer someone my card they don't have to pretend to want it, only to toss in the trash later. Simple, and very efficient.